iOS · Android1M+ downloads
AN INDEPENDENT PRODUCT STUDIO FOR FOUNDERSYou got it started.
You got it started.
We’ll get it shipped.
An MVP with potential. An app that needs finishing. An idea that’s ready for its first users. We help founders turn the next step into a product people can use.
Bring the idea. Bring the half-built app. We’ll meet you there.
Built with founders.
Used in the real world.
Kavana↗1M+ downloads
Mira↗100K+ downloads
Grateful↗Live on iOS
React Native · Expo
Web · iOS · Android
YOU’VE ALREADY MADE A START
Find your starting point Different starting points. Same next step.
You got further than most people do. Now let’s turn what you’ve learned into the product your customers need.
01
BUILT WITH LOVABLEPast the MVP. Onto the next chapter.
Your MVP works. Now you need reliable payments, a stronger backend, and room to grow.
That sounds like me02
BUILT WITH BOLTOut of the fix loop. Into the world.
Break out of the fix loop and finish the features standing between your prototype and launch.
That sounds like me03
BUILT WITH REPLITA working app. Ready for real life.
Move from a working workspace to a dependable product, with deployment and backend support.
That sounds like me04
BUILT WITH BASE44First version done. New doors open.
Plan your next features, custom integrations, or a dedicated iOS and Android experience.
That sounds like me05
BUILT WITH BUBBLEMore traction. Room to grow.
Find the right path to custom code or mobile, with a considered plan for your existing users and data.
That sounds like meA LITTLE HELP, OR THE WHOLE BUILD
Explore our services Meet your product where it is.
A first release, a fresh start, or the final push. We find the useful next step and build it with you.
01
MVP to production
For founders with a Lovable, Bolt, Replit, Base44 or Bubble app that works in the demo but isn’t ready for paying customers. We review what you have, fix what’s holding it back, and ship the next release with you.
02App development
From the first useful feature to the first store listing. We scope, design, and build web and mobile products with the founder involved throughout.
03App Store submission
Your build is ready, or a store review rejected it. We set up App Store Connect and Google Play Console, prepare privacy and review details, submit both apps, and work through rejection feedback with you.
04Animated app mascots
An original mascot with animations for onboarding, empty states, celebrations, and the small moments that make a product feel personal.
LESS TALK. MORE SHIPPED.
More about the builder Out in the world. Doing their thing.
A few products we’ve helped build and launch. Different ideas, the same care for getting them into people’s hands.
NO MYSTERY IN THE MIDDLE
A clear path from here to shipped.
- 01
Show us where you are.
Bring an idea, a prototype, or an app that needs some attention. We listen, ask questions, and get into the details.
- 02
Agree on the next step.
We review what’s there and put a clear scope, price, and plan in front of you before the build begins.
- 03
Build, together.
Work directly with the person building. See progress, try the changes, and give feedback as we go.
- 04
Get it out there.
We help with deployment or store submission, hand over the work, and plan the support your release needs.
FROM THE OTHER SIDE OF THE CALL
Good work starts with good people.
We started with just an idea for Wave — an Instagram outreach tool — but the team turned it into a working, scalable product. There were moments where things broke and felt impossible, but their clarity and problem-solving kept us moving forward. Today, we’re growing at a strong pace, and that wouldn’t have happened without them.
Antoine Durey ↗Founder & CEO, Wave
We’ve done a few projects together now, web and app. He keeps you in the loop, doesn’t overcomplicate things, and ships when he says he will.
Khush ↗Repeat client · web & app
GOOD QUESTIONS
A few things you might be wondering.
I built my MVP with an AI tool. Can you take it from here?
Yes. Bring your app link or repository and tell us what’s working and what’s stuck. We review the current setup, keep useful work, and agree on a practical next release.
Do you build new apps too?
Yes. We scope, design, build, and launch web and mobile apps. React Native and Expo are our usual choices for iOS and Android, with Swift or Kotlin when native features call for them.
Do I need to rebuild everything?
We start with a review rather than assuming a rebuild. If a part needs replacing, you’ll understand why and what it costs before we begin.
How much does it cost?
MVP improvements are quoted after a review. New app builds start at $1,999, both-store submission is $599, and an animated app mascot is $499. We agree on the scope and price upfront. Third-party fees are separate.
Who will I work with?
You’ll speak directly with Yagyesh Bobde, the developer behind The App Guy. The person on the call is involved in building your product.
NOTES FROM THE WORK
Visit the journal A useful next step, on the house.
Store submissionElite Hoops launch teardown: how a solo iOS app reached 100 subscribers with pre-orders, email and ads (2026)
Store submissionGoogle Play "More testing required" for production access: what the email means and how to re-apply (2026)
App updatesTarget API level 36 on Google Play: the November 1, 2026 extension and the Expo, Flutter and React Native fix
A CONVERSATION IS A GOOD START.
Let’s make your next move a good one.
Thirty minutes. Your idea, your app, your questions.
Let’s work out what comes next.